Subscription-Product Fit, Part 2: Model/Product Fit and the Use vs Pay Distinction

Model-product fit

  • Product: Your product, of course
  • Market: The specific audience you are targeting for that product
  • Channel: How you acquire that audience (e.g. paid acquisition, salespeople, etc)
  • Model: How you make money off of that audience

Varieties of model-product fit

The Use versus Pay distinction

The Use versus Pay distinction applied to your product




Product, growth, data, archery

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Jesse Germinario

Jesse Germinario

Product, growth, data, archery

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